Bringing the outdoor rough running surface indoors to create contrast with the polished reflective steel fixtures. Digital screens and running track-inspired floor lights wrap the space with dynamic graphics & contents.
Display Platform
- Flexible display system, modular interlocking combinations
- Using the shape of the SAUCONY river icon as a material segmentation point to give the display a sense of depth and material diversity
Performance Footwear Wall
- Adjustable shoe rod displays
- LED wall as the backdrop to display each product series’ technology
- 3 levels of display options to highlight either the FW technology, Seasonal Story, or Runner’s recommendation.
Heritage Footwear Wall
- Simple and flexible wall-mounted display system
- Strong focus on Brand and product history display
Service Counter
- This is a multi-functional service area that can serve as an information desk, cash counter, as well as a space for product customization
- To the left of the service counter, accessories for product customization can be displayed
Apparel Wall Design
- Using the flowing lines of the SAUCONY river icon as material division lines to enhance the dynamic feeling of the textured background wall
- Small modular interchangeable display units allow flexibility and many levels of display combinations
Display Platform Details
- Flexible display system, modular interlocking combinations
- Using the shape of the SAUCONY river icon as a material segmentation point to give the display a sense of depth and material diversity
Smaller Format Store
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